Frequently Asked Real Estate Copywriting Questions
Does a real estate listing need SEO?
To stand out in such a noisy world it’s important to lay down some strong SEO foundations. Effective SEO plays a pivotal role when it comes to standing out in the crowd.
Is it worth having a blog on my website?
A blog is a fantastic way to start engaging with your audience as well as playing a pivotal role in establishing authority in the industry. It’s a way of saying here is some free information to digest to show that I know what I’m talking about. This can be incredibly valuable when just starting out as a small business.
Can blog articles be beneficial for real estate companies?
When people are in the market for a new home they often have 101 questions they want answers to. This is a fantastic opportunity to build a rapport with potential homeowners. One of my favourite examples of this would have to be Hunter Galloway mortgage brokers. They have an extensive Youtube channel designated to tackling common questions from home buyers.
Is SEO hard to implement on the website?
When it comes to SEO our team provides a complete SEO template for your article that covers all of the crucial SEO steps for your article. We also recommend installing a plugin called Yoast to ensure that you get the most out of your web content.
You say I need sticky content what does that mean?
When someone visits your website you want them to stick around for as long as possible and hopefully convert into a customer. Sticky content captures the reader’s attention and keeps them on your website for as long as possible.
What does blog article intent mean when copywriting?
When you are developing a blog article you can have a variety of different goals for the article. These are usually broken down into sourcing new customers, educating existing customers or upselling and cross-selling to your audience.